Wednesday, March 07, 2007

Starbucks plans

The Starbucks cafe chain will be focusing on the metro cities of Delhi and Mumbai to reportedly start its India operations with Pantaloon, a division of The Future Group. According to a company spokesperson, Starbucks will be opening outlets by the 2007 end, although it is not certain whether it will start in Delhi or Mumbai. While media and other reports have said that Starbucks has already tied up with Pantaloon, there is yet to be a confirmation from either of the companies. Starbucks will be targeting young adults in the metros and hope to catch the trend of coffee drinking in a traditionally tea drinking country.

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