Apple sells its 100th million iPod

Apple announced that it had sold its 100 millionth iPod. The company has achieved this in 6 years which has made it the fastest selling music player ever. So, will sales slow down of this amazing product in the foreseeable future? Well, ease of use has been the key to it's success, but if the company starts to sell DRM-free songs form the iTunes catalog, it will surely make it more complicated.

"Removing the DRM from iTunes makes for a much better consumer experience," he reasoned. Since it was elegant ease of use -- in other words, a good consumer experience -- that made iPods so popular, smoothing the DRM wrinkle with iTunes is likely to increase the public respect for Apple and digital music players.

"This will go a long way to determining if iPod has hit its peak or whether it's going to continue to be the No. 1 portable music device," said Chapell. "I think that, from a consumer perspective, the most important thing is that they can obtain the music they want in a way that's easy. iTunes, for the most part, enabled that.