Social networking goes mobile

Social networking is now catching on in mobile media too. E-Commerce Times reports a trend that consumers are taking to revolves around accessing social networking sites via cell phones. Sites such as MySpace and Facebook have become the rage with consumers who are now taking the trend to accessing information from these sites on their mobile phones, creating a entirely new opportunity. While some social networking sites on mobile phones are extensions of their online versions, others are specifically for mobile devices. So consumers can now, search for friends, join chat rooms via text messaging. Cell phones with high quality camera's can also upload photos and videos.

The concept of mobile social networking isn't entirely new. Hookt, for example, has its origins in a mobile service launched five years ago by AirG of Canada. It's grown into an international community of 10 million users who access it through 85 different cell companies under assorted brands.