The Future Group and Shoppers’ Stop have both formed JV agreements; other retailers like Landmark and Ebony are still exploring their options. Himanshu Chakrawarti, CEO of Landmark, said that the company was
“….currently finalizing our business plan. Spread over some 1,000-5,000 square feet, the stores will have a merchandise mix like travel-related books, maps, light fiction, self-help books as well as management books.”
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