Wednesday, May 23, 2007

CompUSA to go the niche way

CompUSA will be creating a niche that it will be focusing on for its remaining stores. The company announced that it would be closing 126 of its stores due to intense competition and lower sales. Instead of having a broad focus, the company has decided to focus on technology enthusiasts and small and medium business owners. The majority of the products will be aimed at business users and the company will hold complimentary seminars in their stores for small business owners.

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