Friday, July 20, 2007

eBay integrates its content with social networking


Online reseller eBay is making plans to create a social networking forum with its eBay To Go service that allows registered users to add eBay.com content in blogs and other social networks online. The company will be testing eBay To Go at ToGo.eBay.com, where you can create a widget in just two minutes and can add it to your blog. eBay will also be making other changes to its site, such as making it easier to shop and add content. Meg Whitman CEO of eBay, stated that “EBay To Go is exactly the kind of product we think demonstrates the innovation we’re putting against our goals of reengaging our users and making the auction experience fun.”

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