Monday, February 11, 2008
Bypassing high markups in home decor
As someone in the retail industry, it is really a very exciting time to be a part of this very dynamic industry. The variations of retail stores are becoming more and more varied, which ultimately gives the choice and the selection to the consumer. Take DirectBuy for instance, which is one of the leading members only showroom for home related merchandise. Once a consumer signs up for directbuy, they have access to merchandise at manufacturer prices, that are not marked up and lets consumers buy branded merchandise at much lower prices. The mark up in home furnishings and home decor is usually around 43%, so the savings are rather considerable. It seems like the perfect answer for consumers who want to create a perfect home, but are hampered by the high prices in showrooms.